One Note, Every Thursday.
Your website deserves better than “I’ll fix it later.”
Your site is your digital home. It’s your best salesperson, your first impression, and your most important piece of real estate.
Site Notes helps you take care of it.
Websites Are Easy To Ignore Until They Start Leaking Leads.
Site Notes delivers one short, strategic insight every Thursday to help you tidy up, tune up, or totally rethink how your website works for your business.
One fix, idea, or shift every week you can actually use.
This isn’t another newsletter clogging your inbox.

One tip, one tweak, one moment of clarity–delivered every Thursday from CJ.
Whether you’re looking to tweak your site’s performance, boost SEO, or inspire conversions, Site Notes will help you:
Fix common website issues before they cost you visitors
Create a better user experience that converts
Learn SEO strategies that actually work
Stay on top of the latest web trends without overwhelm

Your Accountability Partner in Website Upkeep.
Because DIY doesn’t have to mean do-it-alone.
Let’s face it: websites get ignored because no one’s checking in. Site Notes is your gentle nudge, your website coach, your accountability buddy—all rolled into one. It’s not just advice—it’s your weekly website to-do list from someone who wants to see you win.
Want to study a little more?
Get nerdy with CJ and head on over to The Library, where she shares deeper insights on website structure, SEO, and strategy with a conversion-first lens.
It’s the quiet corner of the internet built for small business owners who want their sites to work.
WordPress vs Shopify SEO: Which Platform Actually Compounds Value Over Time?
Most “WordPress vs Shopify” comparisons are surface-level. They talk about themes. They talk about apps. They talk about ease of use. But almost none of them ask the question that actually matters: Which platform gives your business more long-term SEO leverage?…
Why Ranking PDFs in Google Doesn’t Build Authority (And What Most Websites Miss)
A ranking PDF might look like an SEO win, but without structure and internal links, it doesn’t build authority. Here’s why static documents can quietly bypass your website’s ecosystem—and how to turn them into strategic assets.
AI is Rewriting Local Search. Is Your Kent County Business Ready?
AI search is reshaping how customers discover local businesses in Kent County MD. Here’s what established companies must understand to remain visible and competitive.
Where to Find and Edit Meta Tags on Every Major Website Platform
Meta tags might be small, but they have a big impact. If you’ve ever wondered where to find and edit your meta title or description, this guide walks you through exactly where to look — whether you’re using Squarespace, Showit, WordPress, Webflow, or Shopify. Lear…
Why You Need an SEO Community Membership (Especially as a Small Business Owner)
SEO can feel like a full-time job—especially when you’re also running a business. If you’re tired of Googling for answers, second-guessing your strategy, or losing momentum week after week, it’s time for something different. In this post, you’ll learn why joining an S…
How to Design a Landing Page That Converts
A well-designed landing page is not just visually appealing, but it is also SEO-aligned, user-intent focused, and built to convert. Instead of trying to be *everything* for everyone (like a homepage) a landing page should have one clear goal and every element on…
