Site Notes: Your Weekly Nudge to a Better Site.
Small, actionable insights to help you build a better website. Get web design tips, SEO strategies, and marketing inspiration delivered straight to your inbox every week.
Forget the fluff.
This isn’t another newsletter clogging your inbox.
Every week, CJ sends a friendly, no-fluff note packed with practical tips and insights to improve your digital presence.
Whether you’re looking to tweak your site’s performance, boost SEO, or inspire conversions, Site Notes will help you:
Fix common website issues before they cost you visitors
Learn SEO strategies that actually work
Create a better user experience that converts
Stay on top of the latest web trends without overwhelm
Extra Notes, Extra Credit
Want to dig deeper into SEO, web design, and marketing tips? Get nerdy with CJ for more next-level tips over on our blog.
FOMO Marketing: How to Use Urgency to Increase Conversions On Your Landing Page
Ever wonder why people leave your landing page without converting? Chances are, they don’t feel a real reason to act now. That’s where FOMO marketing comes in. When visitors believe they might miss out on something valuable, they’re far more likely to take action—whether it’s signing up, buying, or booking a call.
Your Mobile Site is NOT Your Desktop Site–And That’s a Good Thing
Why Treating Your Mobile Site the Same As Your Desktop Site is Costing You Conversions When was the last time you looked at your website on a mobile device? Not just to check if it "works," but to really experience it like visitor's do? If your mobile site is just a...
How Poor Page Design is Killing Your Conversions
Is your web page packed with too much text, competing images, or distracting buttons? If so, you’re making it harder—not easier—for visitors to convert. A cluttered design overwhelms users, causing them to leave instead of taking action. The good news? A few simple tweaks can make all the difference. In this post, we’ll break down the most common design distractions that hurt conversions and how to fix them—fast.
5 Trust-Building Elements Your Website Needs to Convert
Why Trust is the Key to Conversions Have you ever visited a website and felt hesitant to engage—whether it was signing up for an email list, booking a call, or making a purchase? If something feels off, our natural instinct is to leave. This hesitation is a...
How to Simplify Your Service Offerings to Convert More Leads
When potential clients visit your website, are they confidently choosing a service—or leaving because they’re overwhelmed? Decision fatigue is real, and too many service options can actually hurt your conversions. Instead of making a choice, visitors freeze, hesitate, and ultimately bounce.
How to Write a Clear Value Proposition That Converts
If a visitor lands on your website and can’t instantly understand what you do and why it matters, they won’t stick around. Your value proposition should be clear, compelling, and customer-focused—so people immediately know they’re in the right place. In this post, we’ll break down how to craft a value proposition that grabs attention and turns visitors into customers.